In this insightful episode of BizBuzz, hosted by Sree and sponsored by MyWorkbelt, we dive deep into the fascinating journey of marketing — from the early days of print and radio to the era of artificial intelligence. Joining the conversation is Craig Andrews, Principal Ally at allies4me.com, a Texas-based marketing expert specializing in high-ticket, high-trust products and services. 

Together, Sree and Craig explore how marketing strategies have transformed over the past century while the fundamental human psychology behind buying decisions remains the same. The discussion opens with a timeless quote from Henry Ford, reminding businesses that cutting advertising budgets during tough times is like “stopping a watch to save time.” 

Craig explains how traditional marketing mediums like radio, billboards, and direct mail continue to deliver results even in today’s digital-first world. The duo also examines the evolution of email marketing, its challenges in a privacy-conscious landscape, and the growing dominance of social media marketing — where businesses operate at the mercy of big tech algorithms. 

The conversation takes a futuristic turn as they analyze how artificial intelligence is reshaping marketing, data profiling, and targeted advertising. Are today’s free AI tools truly free? Or are they building the next layer of ad-driven ecosystems? 

👉 Tune in to gain actionable insights, understand how AI will shape the next era of advertising, and learn why owning your audience data still matters more than ever.

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